Branded residences elevate land potential in Vietnam’s metropolises

After some time in hibernation, several golden land spaces in Vietnam’s major metropolises like Ho Chi Minh City and Hanoi are roaring back to life.

One highlight of these land plots is their attachment to globally acclaimed brands such as Ritz-Carlton, JW Marriott, and Marriott – and are all developed by Masterise Homes, a member of Masterise Group, which pioneers in bringing world-class excellence to the development, operation, and management of real estate products and services in the Vietnamese market and beyond.

Spacious plot at Saigon River becomes Grand Marina

The first to date is the central land plot along the Saigon River in Ba Son area which stretches from Ton Duc Thang to Nguyen Huu Canh streets in the heart of District 1 in Ho Chi Minh City.

The land space, formerly belonging to The Centennial Saigon luxury condominium project, has changed its name to the Grand Marina Saigon, with Masterise Homes acting as the developer of the maiden project.

As projected, the 10-hectare land space not only features branded apartments under two leading brands, JW Marriott and Marriott, the land space’s new owner also wants to provide a public park, waterfront boardwalk, and world-class marina integrated with the Ba Son metro station. This branded residence and hotel development will also feature eight waterfront towers.

One Central Saigon located opposite Ben Thanh Market

Sitting on Ben Thanh’s four-cornered land area with its four sides being major roads, and with the vibrant Ben Thanh Market opposite, the vast 8,500-square metre land space formerly under the Spirit of Saigon realty project has changed its name to One Central Saigon. The project developer is Masterise Homes, which is in full throttle for completion of the One Central Saigon premium development.

One Central Saigon will feature sublime condominiums under the Ritz-Carlton brand, which for the first time makes its name into Vietnam’s real estate market and is also the most upscale hotel brand from Marriott International.

The US brand operates more than 108 upscale hotel and resort venues across 30 countries and territories worldwide.

Ritz-Carlton’s well-established branded residences have made forays around the globe, visible in the North American and Middle Eastern markets, particularly in Dubai.

Nguồn: VIR